The Online Print Portal Dilemma

by Simon Cranny | Nov 12, 2024 | Signage, Marketing & Advertising

You need your client’s printing project done in a week, Another client’s project needs to be done in 4 days. And of course, the designs for both just found their way to your desk this morning. When you need fast turnaround, you might think the best option is an online...

Hue-tastic Signs That Leave a Lasting Impression

by Simon Cranny | Nov 12, 2024 | Signage, Graphic Design, Marketing & Advertising

Picture this: a dull, lifeless sign that blends into the background like a chameleon in a monochrome rainforest. Yawn. But now, imagine a sign bursting with vibrant colors that scream, “Look at me!” Convince your clients to go for bold with dynamic sign...

Franchise Printing Quality Control Starts with a Trusted Vendor

by admin | Jun 15, 2022 | Marketing & Advertising, Signage

As a marketing manager, you can’t be everywhere at once. Achieving a consistent look across your brand—from interior design to menus to promotional materials—means you need a printing shop you can trust. Quality Control from Printing Pros You can’t trust online...

3 Tradeshow Tips to Nail First Impressions

by admin | Aug 17, 2021 | Graphic Design, Marketing & Advertising, Signage

You’re back on the tradeshow circuit and you want to make a splash. Your dusty signs from 2 years ago just won’t work. Your brand is stronger. Your messaging is different. And you need a fresh tradeshow set up to stand out on the floor. Here are 3 tips for signage...

How the Pandemic Changed Consumer Buying Habits

by Simon Cranny | Oct 27, 2020 | COVID-19, Marketing & Advertising

When the pandemic hit, few people would have guessed the impact it would have on toilet paper supplies. In the middle of April, a consumer products tracker estimated that nearly half of all grocery stores did not have toilet paper. What industry experts discovered is...

Using Creativity to Get Noticed

by Simon Cranny | Oct 21, 2020 | Direct Mail Printing, Marketing & Advertising

How will consumers remember your brand? It depends on how their brain processes and decides to store this information. The human brain has a few different types of memory: long term, short term and working. Long-term memories can be remembered for years with little...